Customer relationship management

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infusionsoft tips, to-do list

4 Things to do After Signing Up for Infusionsoft

Congratulations on your decision to use Infusionsoft! Its signature customer relationship management (CRM) software is designed to automate many tasks that go into running a business, allowing you to focus your attention elsewhere. Upon creating an account, however, there are a few things you should do. Import Contacts Hopefully, youRead More

lead nurturing tips to increase success, success graph

Lead Nurturing Tips to Increase Sales and Conversions

Just because you’ve acquired the contact information of a prospective customer or lead doesn’t necessarily mean they are ready to purchase your product or service. Prospects often need “nurturing” to ease them through the selling process. And by nurturing your leads, you’ll reap the benefits of more sales and increasedRead More

keyboard - business

5 Tips to Grow Your Business in 2016

With the new year upon us, there’s no better time than now for small business owners to develop new strategies to grow their business. So today we’re going to reveal five tips to help grow your business in 2016. Target New Markets Don’t be afraid to venture into other marketsRead More

award trophy - infusionsoft

Infusionsoft Named ‘Winner’ on CRM Watchlist

The popular tech news and industry insights website Zdnet has published its Customer Relationship Management (CRM) Watchlist for 2015. While there are dozens of different CRM providers on the market, only two were named as “winners” on the Watchlist: Coveo and Infusionsoft. A Little Bit About Infusionsoft Founded in 2001Read More

bulls -eye dart - retargeting

Tips for ‘Retargeting’ Non-Converting Visitors

Here’s a scenario to consider: a visitor access your e-commerce website, adds a product to his or her shopping cart, but then has a sudden change of heart and leaves without following through with the purchase. Some webmasters may assume this potential sale is gone forever, and the visitor neverRead More

infusionsoft to mailchimp, apples to oranges

Infusionsoft vs Mailchimp: Which Should I Choose?

This is a question that many small business owners and entrepreneurs ask. Both Infusionsoft and Mailchimp are powerful tools that can be used to boost sales and grow your business. However, there are some key differences between the two that shouldn’t be overlooked. To learn more about Infusionsoft and Mailchimp,Read More

tags for infusionsoft campaigns

What are Infusionsoft Tags and How do They Work?

Infusionsoft remains one of the leading solutions for customer relationship management (CRM) software. Originally founded in 2001 by Scott and Eric Martineau and Clate Mask, its signature product offers a combination of email marketing, sales automation, client management, e-commerce and more — all within a single, convenient interface. To takeRead More

the value of customer retention sign

Value of New vs Returning Customers

Regardless of the business, customers can generally be broken down into one of two different categories: new or returning customers. While there’s nothing wrong with trying to attract new customers to your establishment, you shouldn’t neglect those who have already made a purchase. In this post, we’re going to takeRead More

multicolored open email envelopes

Ways to Boost Email Open Rates

Open rate is a direct indication of an email marketing campaign’s success or failure. You can blast your promotional emails to tens of thousands of prospective customers, but it’s not going to yield any benefit unless the recipients actually open them. So, what steps can you take to boost yourRead More