social media marketing

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brand loyalty, social media icons

How to Build Stronger Brand Loyalty with Social Media

Are customers loyal to your brand? If not, you’ll have a difficult time sustaining any notable level of success with your commercial endeavors. When a consumer isn’t loyal to a particular brand, they may choose one of its competitors in the future. Losing a single customer shouldn’t cause any reason for concern, butRead More

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Instagram Marketing Tips for Small Businesses

It may lack the audience of Facebook, but Instagram is still one of the net’s leading social media networks. It differs from other social media networks in the sense that it focuses on images, allowing users to snap and upload photos to their accounts in the blink of an eye.Read More

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Social Media Trends: Where It’s at and Where it’s Headed

Statistics show that nearly 3 in 4 U.S. adults use social media networking sites. This isn’t a trend that’s expected to be going away anytime soon, either. As sites like Facebook and Twitter continue to dominate, social media usage will likely increase to even higher numbers. But the landscape isRead More

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How to Automate Your Social Media Marketing

Automating your social media marketing campaigns is a great way to free up time and resources for other tasks. According to the Pew Research Center, nearly 3 in 4 U.S. adults use social media on a regular basis. Therefore, there’s a pretty good chance that your customers or clients areRead More

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Tips on Using Customer Reviews in Social Media

Allowing customers to post reviews about your product or service is a great way to establish trust and credibility. According to BrightLocal’s Local Consumer Review Survey, 88% of consumers trust online reviews as much as personal recommendations. Small business owners can capitalize on this trend by enabling reviews within theirRead More

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Social Media Marketing Tips for the Holidays

There’s no better time line the holiday season to ramp up your brand’s social media marketing efforts. With more people taking time off work — and using that time to shop online — business owners can leverage the power of social media to attract new customers and generate more sales.Read More

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Facebook Introduces New Verified Badges for Pages

Facebook unveiled a new verification system for Pages earlier this month in which verified Pages will display a badge. So, what are the benefits of having your Facebook Page verified? With hundreds of thousands of Facebook Pages — and more being created each day — users often struggle to findRead More

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Social Media Marketing: Going Beyond Facebook

There’s no denying the fact that Facebook is the world’s largest and most popular social media network. With more than 1.3 billion monthly users, it’s become the network of choice for consumers and brands alike to network. However, this doesn’t necessarily mean that business owners shouldn’t use other social mediaRead More


5 Ways to Attract More Twitter Followers

Twitter, the world’s most popular 140-characters-or-less social media network, is a powerful marketing tool. While many people use it strictly for sharing updates about their personal life, it can also be used to attract new customers and generate more sales. However, the success of Twitter marketing relies heavily on theRead More

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How to Attract New Followers to Your Facebook Page

Receiving more than 1.3 billion unique visits each month, Facebook is the world’s leading social media network. If you are a small business owner, you should use this to your advantage by creating a Page for your brand. Doing so will allow you to generate a following, at which pointRead More