Customer service

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lead nurturing, human hands nurturing a plant

What is Lead Nurturing and How Does it Work?

Not every lead you pitch your products or services to is going to make a purchase, and that’s okay. Sure, some leads may place an order, but others will be reluctant to pull out their credit card and submit their financial information. Here’s where lead nurturing comes into play. By nurturingRead More

lead nurturing tips to increase success, success graph

Lead Nurturing Tips to Increase Sales and Conversions

Just because you’ve acquired the contact information of a prospective customer or lead doesn’t necessarily mean they are ready to purchase your product or service. Prospects often need “nurturing” to ease them through the selling process. And by nurturing your leads, you’ll reap the benefits of more sales and increasedRead More

keyboard - business

5 Tips to Grow Your Business in 2016

With the new year upon us, there’s no better time than now for small business owners to develop new strategies to grow their business. So today we’re going to reveal five tips to help grow your business in 2016. Target New Markets Don’t be afraid to venture into other marketsRead More

sales funnel

Creating a Sales Funnel

Are you using a sales funnel to guide your website’s visitors through the checkout process? If not, you should be. It’s a simple yet highly effective way to boost your conversion rate while generating more revenue in the process. But what exactly is a sales funnel? And how do youRead More

cash being refunded

How to Issue a Refund in Infusionsoft

Looking to issue a refund to one or more customers using Infusionsoft? If you are reading this post, I’m assuming this answer is yes. Infusionsoft is a powerful customer relationship management (CRM) tool that’s loaded with features, including the ability to issue refunds. For a step-by-step walkthrough on how toRead More

Satisfaction rating faces

How to Create a Satisfaction Survey in Infusionsoft

Emailing customers and clients a satisfaction survey is a great way to gauge their overall satisfaction with your business. Just because you “think” your customers are happy doesn’t necessarily mean that they are. And turning a blind eye to those unsatisfied customers could result in negative reviews appearing. So, howRead More

Members only sign on fence

How to Create a Members-Only Page in Infusionsoft

Want to create a “members-only” section for your website? This is actually a feature supported by Infusionsoft. Whether you’re looking to create a special page where paying customers can download an eBook (or any type of file for that matter), or just a basic page containing information about their membership,Read More

PayPal logo

How to Set Up Infusionsoft to Accept PayPal Payments

With an annual gross revenue of more than $52 billion, PayPal is one of the world’s largest Internet payment processors. It’s become the de-facto standard for consumers and businesses looking to make transactions online. This is largely due to the fact that payments are sent and received instantly (when fundsRead More

Sales Automation Tips and Tricks

Is your business’ sales process automated? If not, you could be wasting time, money and resources. Unfortunately, many small business owners and entrepreneurs run their daily operations by hand, manually fulfilling orders that come through. While this may seem harmless enough, it can restrict your ability to grow, which shouldRead More