April, 2016
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Video: Using Infusionsoft to Handle Job Applications and Interviews
If you are like most businesses, you have Human Resource needs. But, did you know you can use Infusionsoft to handle HR tasks eliminating manual work and saving you time?By creating a campaign in Infusionsoft, you can automate the process of: Receiving online applications. Requesting applicant resumes. Scheduling interviews. Creating offerRead More
7 Elements of an Effective Guest Blog Post
It’s no secret that blogs need unique, high-quality content to succeed. Without strong content, there’s no reason for people to visit them. While you can always create content by hand, another solution is to outsource this task to guest bloggers. Guest bloggers will write and submit blog posts in exchangeRead More
How to Use SNAP by Infusionsoft to Quickly Load Contacts
We have all gone to a conference only to come home with a handful of business cards. If you are like most business owners, you see these business cards as potential customers! So, what do you do with them now? Let’s take a look at how you can use InfusionsoftRead More
Digital Marketing Metrics to Watch
Ask any seasoned Internet marketer and they will likely agree: metrics are critical to running a successful campaign. Maintaining a commercially driven website without analytics software in place is like driving a car without headlights at night. You are essentially hoping for the best, without any clear path to guideRead More
Video: SNAP! Setting up “Nice to meet you campaigns”
We have all gone to a conference only to come home with a handful of business cards. If you are like most business owners, you see these business cards as potential customers! So, what do you do with them now? Let’s take a look at how you can use InfusionsoftRead More
Are You Guilty of Making these Landing Page Copywriting Mistakes
It’s frustrating when you invest your time, labor and resources into creating a custom landing page, only for it to generate few-to-no sales. Landing pages differ from traditional websites in the sense that they have one primary goal: to generate sales. When it doesn’t fulfill this objective, you may feelRead More
Video: Create Online Custom Price Quotes with Infusionsoft!
Did You Know You Can Use Infusionsoft to Create Customized Price Quotes? If you offer a service, like website development, you are familiar with the bidding process. But what do you do after you’re awarded the bid? Let’s take a look at how you can use Infusionsoft to create anRead More
Top 5 Challenges of Email Marketing
Email remains one of the most cost-effective ways to promote a product, service or brand. Unlike most forms of advertising, you can market email recipients multiple times. So instead of generating just a single sale, you can generate multiple sales. However, there are several challenges with email marketing, some ofRead More
What is Lead Nurturing and How Does it Work?
Not every lead you pitch your products or services to is going to make a purchase, and that’s okay. Sure, some leads may place an order, but others will be reluctant to pull out their credit card and submit their financial information. Here’s where lead nurturing comes into play. By nurturingRead More
What Causes Users to Unsubscribe to an Email Newsletter?
In 2009, Robert, an independent author, started a newsletter to generate leads for his eBook. Two months later, Robert had over 1,000 people signed up for his newsletter, and he averaged ten new subscribers a day! Robert soon found out that email marketing remains one of the most cost-effective waysRead More
