September, 2015

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How to Set Up Lists and Reports to Be Emailed

Tired of logging into your Infusionsoft account to check a list each time it is updated? Doing so is a time-consuming, monotonous process, especially when you are dealing with multiple lists. Thankfully, Infusionsoft allows users to set up automatic list/report emails. So anytime a list or report is updated —Read More

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Social Media Marketing: Going Beyond Facebook

There’s no denying the fact that Facebook is the world’s largest and most popular social media network. With more than 1.3 billion monthly users, it’s become the network of choice for consumers and brands alike to network. However, this doesn’t necessarily mean that business owners shouldn’t use other social mediaRead More

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Infusionsoft Introduces New Tools and Features to its CRM Software

Infusionsoft has updated its signature customer relationship management (CRM) software to include new tools and services, including a versatile email broadcast solution to enhance the email marketing campaigns of small businesses. While there are dozens of different CRM platforms available, Infusionsoft has made a name for itself as being theRead More

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Top 5 Trust Signals to Include on Your Website

Would you purchase a product or service from a website that you didn’t trust? Given all of the recent cyber attacks and data breaches, I sure wouldn’t. As a webmaster, you need to earn visitors’ trust before you can convince them to make a purchase. So today we’re going toRead More

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How to Issue a Refund in Infusionsoft

Looking to issue a refund to one or more customers using Infusionsoft? If you are reading this post, I’m assuming this answer is yes. Infusionsoft is a powerful customer relationship management (CRM) tool that’s loaded with features, including the ability to issue refunds. For a step-by-step walkthrough on how toRead More

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Tips to Avoid Getting Your Emails Marked as Spam

According to a study conducted by the cybersecurity firm Kaspersky Labs, more than 70% of email consists of spam. It’s frustrating when your inbox becomes riddled with unsolicited commercial messages, which is why many email providers have implemented spam filters. These filters are designed to automatically catch the majority ofRead More

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5 Easy Ways to Grow Your Small Business

According to the Small Business Administration (SBA), there are approximately 27.9 million businesses operating with fewer than 500 employees in the United States. With such steep competition, it’s often difficult for startups to make a name for themselves. Work Out of Your Home Have you considered working from home (AKARead More

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The Anatomy of a High-Converting Landing Page

Call-To-Action Above the Fold Where is the call-to-action (CTA) located on your landing page? The golden rule when designing a landing page is to place the CTA above the fold, meaning the visitor does not have to scroll down to see or click the CTA. If your CTA is placedRead More

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How to Create a Lead Capture Form Using Infusionsoft

Looking to capture users’ email addresses so you can follow up with promotional advertisements? Using the Customer Relationship Management (CRM) software Infusionsoft, you can. The software allows for quick and easy lead capture using a simple form. Once the form is set up, users can input their email addresses, atRead More

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The Power of Video Marketing

Still haven’t jumped on the video marketing bandwagon? If a picture is worth a thousand words, then video is worth a million words. It allows business owners to convey their products, services or brand message in a more engaging format, which often results in more sales. To learn more aboutRead More