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Best Day/Time to Send Marketing Emails?
This is a question asked by many entrepreneurs and small business owners. Email is an undeniably powerful and effective platform on which to promote your products or services. However, its effectiveness relies heavily on when the emails are sent. If you send marketing emails when your target audience is awayRead More
Inbound Marketing Tips for Small Businesses
Inbound marketing is a term that’s being used and more and more frequently by Internet marketers and business owners. It refers to the process of creating and sharing content for the purpose of attracting new customers, clients and qualified leads. This is in stark contrast to “outbound marketing,” in whichRead More
Value of New vs Returning Customers
Regardless of the business, customers can generally be broken down into one of two different categories: new or returning customers. While there’s nothing wrong with trying to attract new customers to your establishment, you shouldn’t neglect those who have already made a purchase. In this post, we’re going to takeRead More
Infusionsoft Introduces New Tools and Features to its CRM Software
Infusionsoft has updated its signature customer relationship management (CRM) software to include new tools and services, including a versatile email broadcast solution to enhance the email marketing campaigns of small businesses. While there are dozens of different CRM platforms available, Infusionsoft has made a name for itself as being theRead More
5 Easy Ways to Grow Your Small Business
According to the Small Business Administration (SBA), there are approximately 27.9 million businesses operating with fewer than 500 employees in the United States. With such steep competition, it’s often difficult for startups to make a name for themselves. Work Out of Your Home Have you considered working from home (AKARead More
Former Intuit Exec Joins the Infusionsoft Team
Terry Hicks, former Vice President and General Manager for Intuit’s QuickBooks Online service, has signed on with the Infusionsoft team. In a press release published by Infusionsoft, it was revealed that Hicks will take the role of Chief Product Officer at Infusionsoft. This is reportedly the first time someone hasRead More
Top Online Marketing Tools for Small Businesses
A report published by Bloomberg found that nearly 8 out of every 10 small businesses fail within the first 18 months. That’s a pretty substantial amount, revealing just how hard it is to a turn a profit. While there’s no guarantee of success in any industry, you can give yourRead More
How to Set Up Infusionsoft to Accept PayPal Payments
With an annual gross revenue of more than $52 billion, PayPal is one of the world’s largest Internet payment processors. It’s become the de-facto standard for consumers and businesses looking to make transactions online. This is largely due to the fact that payments are sent and received instantly (when fundsRead More
How To Market Your Small Business on Facebook
According to the Small Business Administration (SBA), there are more than 28 million small businesses operating in the United States. With so much competition, many entrepreneurs struggle to acquire customers. And without customers, you simply won’t be able to succeed, regardless of you business’s niche/vertical. The good news is thatRead More
