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Inbound Marketing Tips for Small Businesses

Inbound marketing is a term that’s being used and more and more frequently by Internet marketers and business owners. It refers to the process of creating and sharing content for the purpose of attracting new customers, clients and qualified leads. This is in stark contrast to “outbound marketing,” in whichRead More

the value of customer retention sign

Value of New vs Returning Customers

Regardless of the business, customers can generally be broken down into one of two different categories: new or returning customers. While there’s nothing wrong with trying to attract new customers to your establishment, you shouldn’t neglect those who have already made a purchase. In this post, we’re going to takeRead More

infusionsoft mobile phone app

Are You Using Infusionsoft Mobile?

If not, you should be. The popular customer relationship management (CRM) software maker released a companion mobile app earlier this month. What Is Infusionsoft Mobile? Dubbed “Infusionsoft Mobile” (for obvious reasons), the app is designed to offer an on-the-go contact and account management system for small business owners. So whetherRead More

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Infusionsoft Introduces New Tools and Features to its CRM Software

Infusionsoft has updated its signature customer relationship management (CRM) software to include new tools and services, including a versatile email broadcast solution to enhance the email marketing campaigns of small businesses. While there are dozens of different CRM platforms available, Infusionsoft has made a name for itself as being theRead More

Terry Hicks

Former Intuit Exec Joins the Infusionsoft Team

Terry Hicks, former Vice President and General Manager for Intuit’s QuickBooks Online service, has signed on with the Infusionsoft team. In a press release published by Infusionsoft, it was revealed that Hicks will take the role of Chief Product Officer at Infusionsoft. This is reportedly the first time someone hasRead More

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Top Online Marketing Tools for Small Businesses

A report published by Bloomberg found that nearly 8 out of every 10 small businesses fail within the first 18 months. That’s a pretty substantial amount, revealing just how hard it is to a turn a profit. While there’s no guarantee of success in any industry, you can give yourRead More

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How to Set Up Infusionsoft to Accept PayPal Payments

With an annual gross revenue of more than $52 billion, PayPal is one of the world’s largest Internet payment processors. It’s become the de-facto standard for consumers and businesses looking to make transactions online. This is largely due to the fact that payments are sent and received instantly (when fundsRead More

How To Market Your Small Business on Facebook

According to the Small Business Administration (SBA), there are more than 28 million small businesses operating in the United States. With so much competition, many entrepreneurs struggle to acquire customers. And without customers, you simply won’t be able to succeed, regardless of you business’s niche/vertical. The good news is thatRead More