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ways to improve CTR

Ways to Improve the CTR of Organic Search Listings

Google uses hundreds of different factors to determine a website’s ranking, ranging from backlink quantity and quality of domain age, content and brand name mentions. However, one of the lesser-known ranking signals used by the Google is click-through rate (CTR). The more people who click your listing, the higher yourRead More

Google Adwords Audience Insights

Google Announces New Features for Adwords Display Network

Are you advertising on Google Adwords? If not, you should be. The search engine giant’s paid, self-serving ad platform allows small business owners to promote their products and services to millions of users. While many advertisers focus their Adwords campaigns strictly on the Search Network, Google has recently announced severalRead More