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Are You Guilty of Making these SEO Mistakes?
There’s no denying the fact that search engines provide one of the best sources of web traffic. Google alone processes more than 100 billion searches each month, attesting to its widespread use and popularity. Webmasters can use this to their advantage by optimizing their websites for higher search rankings. However,Read More
4 Things to do After Signing Up for Infusionsoft
Congratulations on your decision to use Infusionsoft! Its signature customer relationship management (CRM) software is designed to automate many tasks that go into running a business, allowing you to focus your attention elsewhere. Upon creating an account, however, there are a few things you should do. Import Contacts Hopefully, youRead More
Tips on Using Customer Reviews in Social Media
Allowing customers to post reviews about your product or service is a great way to establish trust and credibility. According to BrightLocal’s Local Consumer Review Survey, 88% of consumers trust online reviews as much as personal recommendations. Small business owners can capitalize on this trend by enabling reviews within theirRead More
The Do’s and Don’ts of Follow-Up Emails to Prospects
So, you’ve acquired some leads for your small business and now you’re faced with the task of following up with those leads. This is a tricky scenario, because you want to sell the prospect your product or service without being too pushy in the process. Do: Send Follow-Up Emails SoonRead More
Lead Nurturing Tips to Increase Sales and Conversions
Just because you’ve acquired the contact information of a prospective customer or lead doesn’t necessarily mean they are ready to purchase your product or service. Prospects often need “nurturing” to ease them through the selling process. And by nurturing your leads, you’ll reap the benefits of more sales and increasedRead More
How to Manage Your Brand’s Reputation Online
Are you doing enough to manage your brand’s reputation online? When a customer is dissatisfied with a product or service, he or she may use the Internet to voice their opinion about the respective company. Therefore, business owners who turn a blind eye to their online reputation could get hitRead More
Inexpensive Ways to Market Your Business Online
Who says online marketing has to cost an arm and a leg? While there are plenty of high-priced advertising platforms available on the Internet, there are other, more budget-friendly ways to promote your business online. Create a Facebook Page Being that Facebook is the world’s most popular and widely usedRead More
5 Tips to Grow Your Business in 2016
With the new year upon us, there’s no better time than now for small business owners to develop new strategies to grow their business. So today we’re going to reveal five tips to help grow your business in 2016. Target New Markets Don’t be afraid to venture into other marketsRead More
5 Tasks Every Business Owner Should Automate
Still conducting your normal business operations manually? Granted, there are certain tasks that must be done by hand, but there are others tasks which can be automated. Here are 5 tasks every business owner should automate: Social Media Posts Making regular posts is essential to maintaining a strong presence onRead More
5 Ways to Build Loyal Customers
What percentage of your site’s customers return to make a second or third purchase? According to Experian, it’s six-to-twelve times cheaper to sell to an existing customer than a new one. Business owners can use this to their advantage by building loyal customers, which is something that we’re going toRead More
