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Creating CAN-SPAM Compliant Emails in Infusionsoft

If you plan on using Infusionsoft for your business’s email marketing needs, you’ll want to make sure all messages are complaint with the CAN-SPAM Act. So, what is the CAN-SPAM Act and how to ensure your emails are complaint with it? It’s basically a law that outlines specific rules emailRead More

How To Market Your Small Business on Facebook

According to the Small Business Administration (SBA), there are more than 28 million small businesses operating in the United States. With so much competition, many entrepreneurs struggle to acquire customers. And without customers, you simply won’t be able to succeed, regardless of you business’s niche/vertical. The good news is thatRead More

Aweber vs Infusionsoft for Email Marketing

Can’t seem to choose between Aweber and Infusionsoft for your business’s email marketing needs? While they may offer similar features and functions, they are two very different services with their own unique purpose. So before you make a hasty decision by signing up for one, you should read our AweberRead More

How To Integrate Infusionsoft Into WordPress

There’s a reason why WordPress is the world’s most popular and widely used content management system (CMS) on the planet: it boasts a vast array of features to create a positive user experience. Many people assume that WordPress is used strictly for blogging, but this isn’t the case. While itRead More

Sales Automation Tips and Tricks

Is your business’ sales process automated? If not, you could be wasting time, money and resources. Unfortunately, many small business owners and entrepreneurs run their daily operations by hand, manually fulfilling orders that come through. While this may seem harmless enough, it can restrict your ability to grow, which shouldRead More

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How To Connect Your Email Account To Infusionsoft

From automating online sales to building and organizing a list of contacts, Infusionsoft does it all. Perhaps this is why more than 30,000 business owners choose it as their preferred Customer Relationship Management (CRM) software. But trying to navigate through the Infusionsoft interface can be confusing, especially for newcomers. OneRead More

The 5-Step Process To Building an Infusionsoft Campaign

Step #1) Identify Your Goals and Objectives The first step in launching a successful Infusionsoft campaign is to identify your goals and objects. Ask yourself, what do I hope to accomplish with this campaign? One of the great things about Infusionsoft is its versatility. It can be used to sellRead More

Which strategy will prove best for your E-mail Marketing: Double Opt-In or Single Opt-In?

There are few issues in the e-mail marketing which always trigger a debate such as “should you make use of single opt-in or double opt-in when you register the fresh e-mail subscribers?” Different kinds of businesses have different needs and requirements and to help you decide which one will proveRead More